PHILOSOPHY
- Designs that are cutting edge for the future world
- Design for greater good from a design thinking perspective
- Design to persuade global audiences to fulfil invented needs
- Designs that outline sustainable approach to both the practice and the consumption of design
- "Do Good Design" philosophy inspired by author David B. Berman
EDUCATION
- Bachelor Degree of Science in Digital Media (BSc DM) from SUSS
- Advanced Diploma in Early Childhood Leadership (ADECL) from Temasek Polytechnic
- Diploma in Early Childhood (DECCE) from KLC International Institute
- Diploma in Communication & Multimedia Design from ISDT
- Specialist Certificate in Visual Communication from NAFA
- Advanced Certificate in Learning and Performance 2.0 (ACLP 2.0) from IAL
- Certified Usability Analyst (CUA) from NTUC LearningHub
EXPERIENCE
- Start Studio Pte Ltd (Design Lead). Designed, built and maintained company's website, designed sales and marketing banners, setup Facebook marketing, Email marketing platforms and Google Analytics, designed product brochures and Web Sales Letter via A.I. image generation.
- Smart Kids Educare LLP (Chief Designer). Designed company's logo, stationery, marketing, signages, posters, products, newsletters, advertisements, banners, uniforms and corporate identity. Setting up of IT infrastructure.
- My Smart Baby Pte Ltd (Design Coordinator). Consultation for company's logo design. Design of company's website, signboard, marketing and product brochures.
- Tai Seng & Company (Head of Design). Designed company's invoice layout, advertisement, catalogs, product labels and photography.
- Christ's Ambassadors Pte Ltd (Design Director). Produced logo design, marketing brochures, posters, advertisements, gift vouchers and website design.
- TheMeta Services Pte Ltd (Marketing Manager). Conceptualised and developed Website design, web hosting, web maintenance, marketing brochures.
MY LOGO DESIGN
The logo design is made up of the acronym of my brand and personal name.